SEO Performance & Optimization Agency
Tools & Resources We Use
At SEO Ranker, we use industry-leading SEO tools to deliver accurate research, powerful insights, and data-driven results for our clients.
Every tool we use is trusted worldwide by top SEO agencies.
Tools We Use for SEO
Below is the complete list of tools we use for keyword research, content optimization, technical audits, backlink analysis, and performance tracking.
SEMrush
Used for:
Keyword research
Competitor analysis
Backlink audits
Site audits
Rank tracking
Why we use it:
One of the most accurate SEO tools with deep insights for strategy building.
Keyword Optimization
Used for:
Backlink analysis
Competitor keywords
Content gap research
Why we use it:
Best in the world for backlink data — essential for link-building strategies.
Google Search Console (GSC)
Used for:
Performance tracking
Index coverage
- Keyword positions
Why we use it:
Direct Google data = highly reliable insights.
Google Analytics (GA4)
Used for:
User behavior
Traffic analysis
Conversion insights
Why we use it:
Helps us measure what actually converts.
Screaming Frog SEO Spider
Used for:
Full technical SEO audits
Broken links
Redirect mapping
Duplicate content scan
Why we use it:
Deep crawling just like Google does.
Surfer SEO
Used for:
On-page optimization
NLP keyword suggestions
Content scoring
Why we use it:
Perfect for ranking content faster.
Ubersuggest
Used for:
Budget-friendly keyword ideas
Content suggestions
Why we use it:
Good for quick keyword overviews and trend research.
GTmetrix & PageSpeed Insights
Used for:
Speed performance
Core Web Vitals
Why we use it:
Fast websites rank higher — this tool tells us exactly what to fix.
Majestic SEO
Used for:
Trust Flow
Citation Flow
Backlink profile
Why we use it:
Great for evaluating high-quality links.
WordPress Plugins We Use for SEO
Rank Math SEO (Preferred)
Used for:
On-page optimization
Schema
Redirects
Why we use it:
Lightweight, powerful & advanced.
Yoast SEO (Alternative)
Used for:
Basic on-page SEO
XML sitemap generation
Readability analysis
Setting meta titles & descriptions
Why We Use It:
Simple and beginner-friendly setup for clients
WP Rocket
Used For:
Website caching
CSS/JS minification
Preloading pages
Database optimization
Improving Core Web Vitals
Why We Use It:
One of the most reliable speed-optimization plugins
ShortPixel / Smush
Used For:
Auto compression
- Compress & optimize images.
WebP support
Resize & lazy load
Why We Use it:
Faster pages improve Core Web Vitals.
Redirection Plugin
Used For:
Creating 301 redirects
Fixing 404 / broken URLs
Managing permalink changes
Tracking redirect logs
Why We Use It:
Prevents SEO issues after content or URL updates
Schema Pro
Used For:
Adding advanced schema markup (FAQ, How-To, Reviews, Articles, Local Business, etc.)
Automating structured data across the entire website
Why We Use It:
Helps Google understand your content more clearly